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Friendly WiFi Approved certification logo

Explore Friendly WiFi Certification

Independent Assurance. Visible Reassurance.

If your organisation provides public WiFi, you may already have much of what is required to achieve Friendly WiFi certification.

Tell us a little about your existing setup and we’ll help you understand the most appropriate route to certification.

Citrus Fruits
Friendly WiFi certification and online safety information displayed on a smartphone.

Already Filtering Your Public WiFi?

You may already be closer to certification than you think.

Friendly WiFi works alongside your existing WiFi and filtering arrangements, and in most cases there is no need to replace your provider, equipment or network.

Filtering provides the protection.

Friendly WiFi provides the independent assurance.

What Does Friendly WiFi Certification Demonstrate?

Friendly WiFi independently validates that your public WiFi meets the Friendly WiFi standard.

The standard requires appropriate filtering protections to help prevent access to:

  • pornography

  • known child sexual abuse material

  • terrorism material (recommended)

Once certified, your organisation can display the Friendly WiFi Approved symbol — giving customers, passengers, families and visitors visible reassurance that the WiFi has been independently checked.

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Child using a tablet on a Friendly WiFi certified public network.

More Than a Technical Check

Friendly WiFi certification goes beyond simply checking that web filtering is in place. It provides independent assurance that your public WiFi meets recognised safety standards, helping your organisation demonstrate its commitment to providing a safer online environment for everyone.

While certification is not intended to generate revenue directly, its value extends far beyond technical compliance. It demonstrates responsibility, strengthens public confidence and provides credible, independent evidence that appropriate online protections are in place.

Friendly WiFi certification helps organisations to:

  • Demonstrate responsibility by showing a clear commitment to providing safer public WiFi.

  • Support safeguarding by complementing wider online safety policies and initiatives.

  • Build public confidence by providing visible reassurance to customers, passengers, visitors and families.

  • Maintain ongoing assurance through annual certification and periodic filtering assessments.

  • Identify potential issues through filtering tests and, where appropriate, customer journey reporting.

  • Provide independent evidence to management, stakeholders and other interested parties that public WiFi safety is being actively addressed.

The real value of Friendly WiFi is not measured simply in additional sales, but in the assurance, responsibility and trust that independent certification brings.

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Friendly WiFi certification process and approved network standards.

A Straightforward Route to Certification

Step 1 of the Friendly WiFi certification process
Online application for Friendly WiFi certification

Online Application

Complete our simple application with details about your organisation, locations and public WiFi service.

Step 2 of the Friendly WiFi certification process
Friendly WiFi licence terms and agreement

Terms Acceptance

Review and accept the Friendly WiFi certification requirements and ongoing licence terms.

Step 3 of the Friendly WiFi certification process
Friendly WiFi certification and public WiFi safety

Filter Validation

We independently validate that your Public WiFi filtering protections meet the Friendly WiFi standard.

Step 4 of the Friendly WiFi certification process
Friendly WiFi Approved public WiFi certification

Certified & Approved

Once approved, display the Friendly WiFi symbol to show that your public WiFi has been independently certified.

Certification is renewed annually with ongoing assurance throughout the licence period.

Keep Your Existing WiFi

Friendly WiFi does not provide WiFi networks or filtering products.

We independently validate the technology you already use.

In most cases, certification does not require you to change:

  • your WiFi provider

  • your filtering provider

  • your equipment

  • your network infrastructure

Certification for Organisations of Every Size

Friendly WiFi works with organisations ranging from individual venues to nationwide estates, transport networks and multi-site organisations.

More Than One Location?

No problem. Friendly WiFi can support multi-site organisations, large estates, transport fleets and complex WiFi environments. We’ll work with you to understand the structure of your network and identify the most practical route to certification.

Could Your WiFi Qualify?

You don’t need to complete a technical questionnaire before starting a conversation. Tell us what you know and we can help with the rest.

The real value of Friendly WiFi is not measured simply in additional sales, but in the assurance, responsibility and trust that independent certification brings.

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Friendly WiFi certification across transport, retail and public venues.
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