Guest expectations around hotel connectivity have never been higher. Reliable WiFi is now viewed as a core part of the guest experience, supporting everything from streaming and remote working through to conference services, smart room technology and day-to-day guest communication. As demands continue to increase, many hotels are finding that older network infrastructure simply cannot keep pace with modern usage. However, upgrading hotel WiFi involves far more than simply inc

The hotel check-in experience has changed significantly in recent years. Guests now expect speed, convenience and flexibility from the moment they arrive — and long queues at reception are becoming increasingly out of step with modern hospitality expectations. As hotels continue to balance guest satisfaction with operational efficiency, self-service kiosks are rapidly becoming an important part of the modern guest journey. Far more than simply a technology trend, kiosks are h

A major milestone for passenger safety and digital trust at 35,000 feet Friendly WiFi is delighted to announce that Virgin Atlantic has become the first UK airline to achieve certification to the Friendly WiFi Approved Standard, marking a significant step forward in ensuring safe, trusted public connectivity for passengers. The certification is now in place across Virgin Atlantic's new onboard connectivity service powered by Starlink, following the launch and ongoing deployme

For many hotels, guest WiFi is still treated as a purely functional service — something guests simply expect to access during their stay. However, modern branded WiFi portals are increasingly becoming far more than just a login page. When designed properly, they can form part of the wider guest journey, helping hotels strengthen brand consistency, improve guest engagement and create more personalised experiences from the moment guests connect. In an industry where customer ex