Any retail experience should be fun, friendly and modern – after all, around half of smartphone owners use their devices while shopping.

 

Friendly WiFi is a government-recognised commitment to customers that their online experience will be comfortable and secure.

 

Children and young people using devices and apps will be safe, and retail space is less likely to attract unwelcome presence.

 

Wherever you see the Friendly WiFi symbol the WiFi is filtered for:
 

• Pornography

• Webpages known by the Internet Watch Foundation (or other reputable list providers) to host indecent images of children, adverts of links to such content

 

Becoming an approved venue – and displaying the Friendly WiFi symbol – means businesses are encouraging online interaction in-store, and providing a digital service which boosts their reputation.

 

Approved venues are searchable on the Friendly WiFi venue locator

 

Friendly WiFi – It’s good to know.