How DNS Filtering Can Help Your MSP Business Rise


As a Managed Service Provider, would you pounce at a tangible opportunity to increase your revenue flow? Would you like to attract more clients from the industry sectors, you are already strong in, and from entirely new sectors? Below we explain what role DNS filtering plays in reaching the mentioned goals and how a MSP can use DNS filtering for its own ends and purposes.

What DNS filtering is

Based on the DNS (Domain Name System) protocol, DNS filtering is a technique of blocking dangerous, explicit and unwanted websites or groups of websites with the similar content. DNS filtering allows internet users to access only the useful, entertaining, educational content and avoid heinous and gross stuff like adult and child sexual abuse, pornography, hate and racism-related content, etc.

DNS filtering is a more reliable filtering technique, than any other. DNS filtering helps to block HTTPS (encrypted) sites as well as HTTP (unencrypted) ones. It is possible because the DNS protocol is higher up in the internet protocol hierarchy, than most other protocols. This ability to filter out HTTPS sites is imperative due to the fact that the number of these sites grows by the day as encryption improves user security.

According to cyber security researchers, over 90% of malware uses DNS to carry out malicious campaigns. That is why controlling and filtering DNS is of paramount importance for protection against dangerous and inappropriate internet resources. That is why DNS-layer web filtering contributes significantly to the multi-layered cyber security, not internet censorship. DNS filtering is what SafeDNS provides and what can be of immense help for a MSP to protect its clients against cyber threats.

How DNS filtering works to make MSP customers' internet safer

DNS filtering is efficient at improving cyber security of MSP’s clients and their well-being. At the heart of any DNS filtering solution is analyzing and processing user DNS queries. If a MSP redirects DNS queries of its client’s network users to filtering servers of a DNS filtering vendor, each of these DNS queries will be analyzed to make sure the users are requesting a site that is allowed by the filtering rules, applied to network users individually or a group of users or to MSP client’s entire networks.

Allowed sites belong to categories of content, considered useful and innocuous – thus, allowed on the client’s networks. If the requeste